Compare visibility approaches — from DIY tools to true authority systems
Neutral comparison
Alternatives to Dr. Beerman’s Authority Stack, REACHology(TM) System
Not all visibility paths aim for the same outcome. Below is a neutral, side‑by‑side look at common options: DIY TV platforms, traditional brand/PR services, and PSI TV’s authority‑first system that includes a brand TV channel as one of several credibility assets.
| Category | DIY TV Platforms (e.g., TVStartup, Tappla) | Brand Coaches / PR (e.g., Claire Bahn, Inna Kuts) | Dr. Beerman’s REACHology(TM) System |
|---|---|---|---|
| Primary goal | Launch a streaming app or channel. | Elevate personal image and secure media exposure, excluding owning the authority platform of a branded TV channel. | Build recognized authority across Google and AI results with owned assets and consistent distribution on TV media (Roku, Apple TV, Amazon Fire TV) |
| Who does the work | You configure out all the integration elements and maintain the channel. | You create content; the firm guides and pitches. | PSI TV builds the infrastructure, provides AI tools, sets the roadmap, and adds accountability; your VA can be looped in. AI content generation tools are available. |
| Core deliverables | App templates, CMS, feeds; you supply video hosting. | Messaging, positioning, media outreach, content coaching. | REACHology™ Score audit → authority roadmap → authority pages, YouTube setup, brand TV channel, book plan, and platform build‑out. |
| Distribution & control | Platform‑dependent; limited SEO benefit. | Dependent on editors and algorithms. | Owned ecosystem across web, YouTube, LinkedIn, and OTT; you control schedule and archive. |
| SEO / AI discoverability | Weak by default; video hosts carry most weight. | Moderate; varies by placements and site authority. | High; roadmap targets ranking authority pages and structured signals that AI and search engines parse. |
| Content creation flow | You ideate, script, edit, and upload. | You ideate and create; guided by strategy. | You create the content; PSI TV supplies AI tools, prompts, and templates plus weekly accountability. |
| Accountability / tracking | Typically none beyond tech support. | Check‑ins vary by firm. | Measured progress via REACHology™ Score re‑checks and milestone tracking. |
| Flagship credibility asset | TV channel presence. | Press features, brand kit, social presence. | Authority stack: book authorship plan, authority pages, signature interviews, and a brand TV channel. |
| Ideal fit | Hands‑on creators with time and technical skills. | Executives seeking PR and image refinement. | Experts 45+ ready to become celebrity CEOs, who want sustained visibility and a done‑with‑you path to recognized authority. |
Leave a Reply